June 29, 2006

Ship and Sail, Inc. of Kemah, Texas has once again led the industry by achieving the designation of Marine Industry Certified Dealership.

Marine Industry Dealer Certification is a new industry standards program developed in a cooperative effort by boat manufacturers, dealers, and engine builders. As part of an industry-wide effort that focuses on delivering an excellent boating experience, the program provides dealers with a set of criteria designed to create continuous improvement across all departments. In addition, the program helps to develop processes for meeting and exceeding customer expectations.

The criteria and business best practices address the quality of dealer sales, service, and parts; as well as follow up, facilities, and employee and customer satisfaction. Employees must meet the Certification criteria and best practice standards in the following areas:

• Customer Satisfaction Measurement

• Employee Satisfaction and Development

• Technical Training

• Maintain a facility that is competitive for the marketplace

• Maintain and improving consistent processes in all department

• Posting of the "Consumer Bill of Rights"

Certification also includes a commitment to adhere to a "Consumer Bill of Rights." This document, posted in our dealership, lets Ship and Sail, Inc. customers know what to expect, and outlines how they will be treated - further demonstrating Ship and Sail, Inc. commitment to exceptional customer service.

By achieving certification, Ship and Sail, Inc. has demonstrated a dedication to providing their customers with a consistent and positive experience with every visit.

Customers will know when they see the Marine Industry Certified Dealership logo that the dealership cares about their boating experience from purchase to service and beyond.

In order to achieve and maintain certification, an independent program consultant must verify criteria compliance, and dealers are revaluated every year to ensure they continue to meet the certification requirements.

With its roots in the international quality movement, the Marine Industry Certified Dealership program applies these qualities and continuous improvement principles to retailing in the recreational boating industry. Boaters can expect to have the best experience at a Marine Industry Certified Dealership.

Quality and Value --Backed by Excellent Service